Many people have already tried searching Google for things like “making money online” only to end up with millions of search results. It’s important to know that over 80% of these ads are actually scams, such as pyramid schemes or…
InfoAdex has presented its annual study on advertising investment in Spain in 2023, which grew by 4.0%, reaching €12,700.8 million. The growth rate in 2023, for controlled media (formerly known as conventional media), was 3.7%, reaching €5,901.2 million. As a…
Information circulating on the internet is constantly evolving. Viral word-of-mouth spreads uncontrollably. For businesses, tapping into the online buzz requires acquiring new skills that must be continually updated. Becoming a benchmark, the annual Reech study aims to profile influencers, understand…
A marketing professional cannot overlook the most prominent events of the year for their strategies. Using a calendar with events facilitates strategic planning and the execution of effective campaigns by anticipating and capitalizing on relevant events such as holidays, celebrations,…
An enterprise’s marketing strategy often relies on the calendar. Indeed, it provides an opportunity to communicate differently and capitalize on various events. Why not leverage Valentine’s Day to rethink your marketing approach and potentially attract a new clientele while standing…
Coinciding with the imminent launch of the Apple Vision Pro on February 2, Virtual Voyagers, a pioneering company in virtual projects since 2014, has announced the creation of Spatial Voyagers. This new business unit specializes in the development of content…
We cannot imagine the world without social networks: a statement that gains more strength every day thanks to the acceleration and continued use of various digital platforms. In this context of social media growth, Facebook has managed to remain in…
Google has recently announced that it is retiring one of its Core Web Vitals metrics, replacing it with a newer metric capable of more accurately representing the user experience. Specifically, the new metric is Interaction to Next Paint (INP), which…
On Thursday, February 15, 2024, the auditorium of the Andorra La Vella Convention Center will be dressed to impress for the second edition of Andorra Masters, an event that promises to be a milestone in the world of marketing and…